Today’s blogs can have many different forms, but the following elements make up the traditional model of a blog:
✦ Posts: A blog is a Web site that consists of entries (called posts) that appear in reverse chronological order, so the most recent appears at the top of the page.
✦ A commenting feature: A blog includes a comment feature that allows readers to publish their own comments on the posts they read. Comments provide interactivity, discussions, and relationship-building opportunities between the blogger and his community of readers.
✦ Archives: A blog includes an archive of all posts published on that blog since its inception, making it very easy to find older posts.
Blogs are highly social tools designed to build relationships and network. With a blog, you can connect with people around the world from the comfort of your own home.
Blogs have evolved to come in several forms. For example, blogs can include written entries, which is the most common form of blogging. However, blogs can also consist of photo entries (called photo blogs), videos (called vlogs), or audio content (called podcasts). In fact, blogs could include a combination of each of those types of entries.
The uniqueness of blogs comes from the voices of the people writing them and how they choose to use the additional blogging application functionality and blogging tools available to them to make their blogs stand out from the crowd. A blogger’s creativity typically stems from why he blogs in the first place.

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